Privacy Policy

1. Introduction

Elite Digital Technologies (“Elite,” “we,” “us,” or “our”) is committed to protecting your privacy and ensuring transparency in how your personal data is handled.

In India, Marvell Digital Technologies (“Marvell”) acts as an authorized partner of Elite, supporting go-to-market activities, product distribution, implementation, customer onboarding, and ongoing support for SearchKwik and other Elite solutions.

Depending on your interaction with SearchKwik:

• Elite and Marvell may act as independent or joint data controllers, or
• Marvell may act as a data processor/service provider on behalf of Elite

By accessing or using our website or SearchKwik services, you agree to this Privacy Policy.

2. Information We Collect

We may collect the following categories of information:

a. Personal Information

• Name, email address, phone number
• Organization name and role
• Contact details submitted via forms
• IP address and unique identifiers

b. Search and Usage Data (SearchKwik Specific)

• Search queries entered within the platform
• Interaction with search results and filters
• Clickstream and navigation behavior
• Feature usage and engagement metrics

Note: Search queries may include business or operational data depending on usage.

c. Technical Data

• Browser type, device type, OS
• Log data and session information
• Cookies and tracking technologies

3. How We Collect Information

We collect information through:

• Website forms (demo requests, sign-ups, contact forms)
• Use of the SearchKwik platform
• Communication channels (email, support, calls)
• Cookies, analytics, and tracking tools
• Marketing activities (events, webinars, campaigns)

4. How We Use Your Information

We use your data for:

• Delivering and operating SearchKwik services
• Processing search queries and improving search relevance
• Customer onboarding, implementation, and support (Elite and/or Marvell)
• Managing accounts and service interactions
• Sending service updates, alerts, and marketing communications
• Enhancing product performance, analytics, and AI-driven features
• Ensuring security, fraud prevention, and compliance

5. Sharing and Disclosure of Information

We do not sell your personal data. We may share your data as follows:

a. Authorized Partner (India Operations)

Your data may be shared between:

• Elite Digital Technologies, and
• Marvell Digital Technologies (India authorized partner)

for:

• Sales and contracting
• Customer onboarding and deployment
• Technical support and account management
• Service delivery and optimization

b. Service Providers

We engage third-party vendors for:

• Cloud infrastructure (e.g., Azure or equivalent)
• Search indexing and analytics processing
• Monitoring, logging, and performance tools
• CRM and communication systems

All providers are contractually bound to protect your data.

c. Affiliates

Within Elite’s group companies for business operations.

d. Legal Obligations

When required by law or to protect rights, safety, or legal claims.

e. Business Transfers

In connection with mergers, acquisitions, or restructuring.

6. Data Security

We implement appropriate safeguards, including:

• Encryption (where applicable)
• Role-based access controls
• Secure hosting infrastructure

However, no system is fully secure.

7. Data Retention

We retain personal data:

• As long as necessary to provide SearchKwik services
• To meet legal, regulatory, and contractual obligations
• For analytics, audit, and dispute resolution purposes

8. Your Rights and Choices

Subject to applicable laws (including India DPDP Act and global standards), you may:

• Access your data
• Correct inaccurate data
• Request deletion
• Restrict or object to processing
• Withdraw consent
• Request data portability

Contact us to exercise your rights.

9. Cookies and Tracking Technologies

We use cookies for:

• Platform functionality
• Search optimization and analytics
• Personalization

You can manage cookies via your browser settings. Refer to our Cookie Policy.

10. Third-Party Links

We are not responsible for privacy practices of external websites linked from our platform.

11. Children’s Privacy

SearchKwik is not intended for individuals under 18. We do not knowingly collect children’s data.

12. International Data Transfers

Your data may be processed outside your jurisdiction, including in regions where Elite or its service providers operate.

We implement appropriate safeguards for such transfers.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updates will be reflected with a revised effective date.

14. Contact Us

For any privacy-related queries or requests, please contact:

Elite Digital Technologies

4700 Millenia Blvd., Suite 500, 5th Floor
Orlando, Florida 32839
Email: connect@elitedigital.ai
Phone: +1 (234) 562-2335